The Times of India and The Economic Times have appointed K.media as exclusive representative in Italy, starting from June 1st. These two titles belong to The Times Group, India’s biggest media conglomerate.
The Times of India is the largest selling English-language Indian daily in the world (3.704.182 copies – source: ABC Jan-June 2017). Founded in 1838, it’s the oldest English-language newspaper in India still in circulation. It’s the benchmark for a high-revenue audience from upper level classes.
The Economic Times is the world’s second-most widely read English-language business newspaper (616.229 copies – source: ABC Jan-June 2017) after the Wall Street Journal. Its readers belong mostly to business and economic fields.
Thanks to this new acquisition, The Times of India and The Economic Times will further reinforce the prestige of K.media portfolio.